Book Review: The Tipping Point, Malcolm Gladwell

This is a fascinating read, ranging across a variety of topics. What makes a great salesman? Why do are some TV programs so addictive? How do some people remain occasional smokers without ever developing a daily habit? There’s also a chapter on the magic number 150 – how the military, communities and companies have found that once a unit exceeds 150 people you need to split into sub-groups in order to maintain the same levels of cohesion.